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a deliberate and sustained effort to damage the reputation or credibility of an individual.
The state-sponsored destruction of reputations, fostered by political propaganda and cultural mechanisms, can have more far-reaching consequences: One of the earliest signs of a society's compliance to loosening the reins on the perpetration of crimes (and even massacres) with total impunity is when a government favors or directly encourages a campaign aimed at destroying the dignity and reputation of its adversaries, and the public accepts its allegations without question. The mobilisation toward ruining the reputation of adversaries is the prelude to the mobilisation of violence in order to annihilate them. Generally, official dehumanisation has preceded the physical assault of the victims.
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